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The Zero Marginal Cost Society (eBook, ePUB)
7,99 € *
ggf. zzgl. Versand

In The Zero Marginal Cost Society, New York Times bestselling author Jeremy Rifkin describes how the emerging Internet of Things is speeding us to an era of nearly free goods and services, precipitating the meteoric rise of a global Collaborative Commons and the eclipse of capitalism.Rifkin uncovers a paradox at the heart of capitalism that has propelled it to greatness but is now taking it to its death-the inherent entrepreneurial dynamism of competitive markets that drives productivity up and marginal costs down, enabling businesses to reduce the price of their goods and services in order to win over consumers and market share. (Marginal cost is the cost of producing additional units of a good or service, if fixed costs are not counted.) While economists have always welcomed a reduction in marginal cost, they never anticipated the possibility of a technological revolution that might bring marginal costs to near zero, making goods and services priceless, nearly free, and abundant, and no longer subject to market forces.Now, a formidable new technology infrastructure-the Internet of things (IoT)-is emerging with the potential of pushing large segments of economic life to near zero marginal cost in the years ahead. Rifkin describes how the Communication Internet is converging with a nascent Energy Internet and Logistics Internet to create a new technology platform that connects everything and everyone. Billions of sensors are being attached to natural resources, production lines, the electricity grid, logistics networks, recycling flows, and implanted in homes, offices, stores, vehicles, and even human beings, feeding Big Data into an IoT global neural network. Prosumers can connect to the network and use Big Data, analytics, and algorithms to accelerate efficiency, dramatically increase productivity, and lower the marginal cost of producing and sharing a wide range of products and services to near zero, just like they now do with information goods. The plummeting of marginal costs is spawning a hybrid economy-part capitalist market and part Collaborative Commons-with far reaching implications for society, according to Rifkin. Hundreds of millions of people are already transferring parts of their economic lives to the global Collaborative Commons. Prosumers are plugging into the fledgling IoT and making and sharing their own information, entertainment, green energy, and 3D-printed products at near zero marginal cost. They are also sharing cars, homes, clothes and other items via social media sites, rentals, redistribution clubs, and cooperatives at low or near zero marginal cost. Students are enrolling in free massive open online courses (MOOCs) that operate at near zero marginal cost. Social entrepreneurs are even bypassing the banking establishment and using crowdfunding to finance startup businesses as well as creating alternative currencies in the fledgling sharing economy. In this new world, social capital is as important as financial capital, access trumps ownership, sustainability supersedes consumerism, cooperation ousts competition, and "exchange value" in the capitalist marketplace is increasingly replaced by "sharable value" on the Collaborative Commons. Rifkin concludes that capitalism will remain with us, albeit in an increasingly streamlined role, primarily as an aggregator of network services and solutions, allowing it to flourish as a powerful niche player in the coming era. We are, however, says Rifkin, entering a world beyond markets where we are learning how to live together in an increasingly interdependent global Collaborative Commons.

Anbieter: buecher
Stand: 27.09.2020
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Charge Your Electric Car and Get Paid
35,90 € *
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This book is motivated by mitigating the impact of the penetration of Electric vehicle on the power supplier. It sequentially proposes three distributed frameworks for demand dispatch in smart grid networks. The overall goal is to properly shift plug-in hybrid electric vehicle (PHEV) demand to fill the grid demand valley and at the same time minimise the user inconvenience. The final design does not require any price negotiation, thus instead, the aggregator sets the optimal price directly, leading to very fast response and accurate demand dispatch for flat valley-filling. And the price is controllable by the scaling factor. However, all those features are achieved by requiring all the connected PHEVs to uploading their willingness-to-pay (WTP) parameters.

Anbieter: Dodax
Stand: 27.09.2020
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Remote Instrumentation and Virtual Laboratories
354,06 € *
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Accessing remote instrumentation worldwide is one of the goals of e-Science. The task of enabling the execution of complex experiments that involve the use of distributed scientific instruments must be supported by a number of different architectural domains, which inter-work in a coordinated fashion to provide the necessary functionality. These domains embrace the physical instruments, the communication network interconnecting the distributed systems, the service oriented abstractions and their middleware. The Grid paradigm (or, more generally, the Service Oriented Architecture -- SOA), viewed as a tool for the integration of distributed resources, plays a significant role, not only to manage computational aspects, but increasingly as an aggregator of measurement instrumentation and pervasive large-scale data acquisition platforms. In this context, the functionality of a SOA allows managing, maintaining and exploiting heterogeneous instrumentation and acquisition devices in a unified way, by providing standardized interfaces and common working environments to their users, but the peculiar aspects of dealing with real instruments of widely different categories may add new functional requirements to this scenario. On the other hand, the growing transport capacity of core and access networks allows data transfer at unprecedented speed, but new challenges arise from wireless access, wireless sensor networks, and the traversal of heterogeneous network domains.The book focuses on all aspects related to the effective exploitation of remote instrumentation and to the building complex virtual laboratories on top of real devices and infrastructures. These include SOA and related middleware, high-speed networking in support of Grid applications, wireless Grids for acquisition devices and sensor networks, Quality of Service (QoS) provisioning for real-time control, measurement instrumentation and methodology, as well as metrology issues in distributed systems.

Anbieter: Dodax
Stand: 27.09.2020
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Online PR and Social Media for Experts, Authors...
21,90 CHF *
ggf. zzgl. Versand

You probably have a web site, blog, and a LinkedIn profile. If you are on the leading edge, you are on Facebook, and have posted videos on YouTube. But is all of this giving you exposure? Are you being called by media? And how are you doing in your search engine rankings? Social Media is either a complete waste of time, or the most important plank of a PR strategy. It all depends on your approach. In this book, learn key skills, including... . How to prevent others from hijacking your identity on aggregator web sites. . How an Anchor and Outpost strategy can significantly increase your exposure - and your search engine ranking. . How to develop your own YouTube Channel. . How to have your blog entries automatically appear within Amazon.com. . How to update your 'status' on all of the social networking sites (and Twitter) with one click. . How pay-per-click advertising fits into the mix. . Which PR sites you should join - and which you should not. . How to use Social Bookmarking to extend your time investment even further. . How to monitor your reputation. . How to significantly cut down your maintenance time by using the hidden integration power of the social networks. . And much, much more! You have spent an entire career developing your expertise... ...why not let people know about it? Important note: This is a book on strategy, and includes specific, step-by-step instructions to implement that strategy. It is written to provide value for all who are interested in developing online reputation: Technology neophytes (step-by-step illustrations), technology gurus (with advanced tech tricks), as well as experienced PR professionals (strategy and traditional PR integration).

Anbieter: Orell Fuessli CH
Stand: 27.09.2020
Zum Angebot
The Zero Marginal Cost Society
16,90 CHF *
ggf. zzgl. Versand

In The Zero Marginal Cost Society, New York Times bestselling author Jeremy Rifkin describes how the emerging Internet of Things is speeding us to an era of nearly free goods and services, precipitating the meteoric rise of a global Collaborative Commons and the eclipse of capitalism. Rifkin uncovers a paradox at the heart of capitalism that has propelled it to greatness but is now taking it to its death—the inherent entrepreneurial dynamism of competitive markets that drives productivity up and marginal costs down, enabling businesses to reduce the price of their goods and services in order to win over consumers and market share. (Marginal cost is the cost of producing additional units of a good or service, if fixed costs are not counted.) While economists have always welcomed a reduction in marginal cost, they never anticipated the possibility of a technological revolution that might bring marginal costs to near zero, making goods and services priceless, nearly free, and abundant, and no longer subject to market forces. Now, a formidable new technology infrastructure—the Internet of things (IoT)—is emerging with the potential of pushing large segments of economic life to near zero marginal cost in the years ahead. Rifkin describes how the Communication Internet is converging with a nascent Energy Internet and Logistics Internet to create a new technology platform that connects everything and everyone. Billions of sensors are being attached to natural resources, production lines, the electricity grid, logistics networks, recycling flows, and implanted in homes, offices, stores, vehicles, and even human beings, feeding Big Data into an IoT global neural network. Prosumers can connect to the network and use Big Data, analytics, and algorithms to accelerate efficiency, dramatically increase productivity, and lower the marginal cost of producing and sharing a wide range of products and services to near zero, just like they now do with information goods. The plummeting of marginal costs is spawning a hybrid economy—part capitalist market and part Collaborative Commons—with far reaching implications for society, according to Rifkin. Hundreds of millions of people are already transferring parts of their economic lives to the global Collaborative Commons. Prosumers are plugging into the fledgling IoT and making and sharing their own information, entertainment, green energy, and 3D-printed products at near zero marginal cost. They are also sharing cars, homes, clothes and other items via social media sites, rentals, redistribution clubs, and cooperatives at low or near zero marginal cost. Students are enrolling in free massive open online courses (MOOCs) that operate at near zero marginal cost. Social entrepreneurs are even bypassing the banking establishment and using crowdfunding to finance startup businesses as well as creating alternative currencies in the fledgling sharing economy. In this new world, social capital is as important as financial capital, access trumps ownership, sustainability supersedes consumerism, cooperation ousts competition, and “exchange value” in the capitalist marketplace is increasingly replaced by “sharable value” on the Collaborative Commons. Rifkin concludes that capitalism will remain with us, albeit in an increasingly streamlined role, primarily as an aggregator of network services and solutions, allowing it to flourish as a powerful niche player in the coming era. We are, however, says Rifkin, entering a world beyond markets where we are learning how to live together in an increasingly interdependent global Collaborative Commons.

Anbieter: Orell Fuessli CH
Stand: 27.09.2020
Zum Angebot
Online PR and Social Media for Experts, Authors...
18,49 € *
ggf. zzgl. Versand

You probably have a web site, blog, and a LinkedIn profile. If you are on the leading edge, you are on Facebook, and have posted videos on YouTube. But is all of this giving you exposure? Are you being called by media? And how are you doing in your search engine rankings? Social Media is either a complete waste of time, or the most important plank of a PR strategy. It all depends on your approach. In this book, learn key skills, including... . How to prevent others from hijacking your identity on aggregator web sites. . How an Anchor and Outpost strategy can significantly increase your exposure - and your search engine ranking. . How to develop your own YouTube Channel. . How to have your blog entries automatically appear within Amazon.com. . How to update your 'status' on all of the social networking sites (and Twitter) with one click. . How pay-per-click advertising fits into the mix. . Which PR sites you should join - and which you should not. . How to use Social Bookmarking to extend your time investment even further. . How to monitor your reputation. . How to significantly cut down your maintenance time by using the hidden integration power of the social networks. . And much, much more! You have spent an entire career developing your expertise... ...why not let people know about it? Important note: This is a book on strategy, and includes specific, step-by-step instructions to implement that strategy. It is written to provide value for all who are interested in developing online reputation: Technology neophytes (step-by-step illustrations), technology gurus (with advanced tech tricks), as well as experienced PR professionals (strategy and traditional PR integration).

Anbieter: Thalia AT
Stand: 27.09.2020
Zum Angebot
The Zero Marginal Cost Society
14,90 € *
ggf. zzgl. Versand

In The Zero Marginal Cost Society, New York Times bestselling author Jeremy Rifkin describes how the emerging Internet of Things is speeding us to an era of nearly free goods and services, precipitating the meteoric rise of a global Collaborative Commons and the eclipse of capitalism. Rifkin uncovers a paradox at the heart of capitalism that has propelled it to greatness but is now taking it to its death—the inherent entrepreneurial dynamism of competitive markets that drives productivity up and marginal costs down, enabling businesses to reduce the price of their goods and services in order to win over consumers and market share. (Marginal cost is the cost of producing additional units of a good or service, if fixed costs are not counted.) While economists have always welcomed a reduction in marginal cost, they never anticipated the possibility of a technological revolution that might bring marginal costs to near zero, making goods and services priceless, nearly free, and abundant, and no longer subject to market forces. Now, a formidable new technology infrastructure—the Internet of things (IoT)—is emerging with the potential of pushing large segments of economic life to near zero marginal cost in the years ahead. Rifkin describes how the Communication Internet is converging with a nascent Energy Internet and Logistics Internet to create a new technology platform that connects everything and everyone. Billions of sensors are being attached to natural resources, production lines, the electricity grid, logistics networks, recycling flows, and implanted in homes, offices, stores, vehicles, and even human beings, feeding Big Data into an IoT global neural network. Prosumers can connect to the network and use Big Data, analytics, and algorithms to accelerate efficiency, dramatically increase productivity, and lower the marginal cost of producing and sharing a wide range of products and services to near zero, just like they now do with information goods. The plummeting of marginal costs is spawning a hybrid economy—part capitalist market and part Collaborative Commons—with far reaching implications for society, according to Rifkin. Hundreds of millions of people are already transferring parts of their economic lives to the global Collaborative Commons. Prosumers are plugging into the fledgling IoT and making and sharing their own information, entertainment, green energy, and 3D-printed products at near zero marginal cost. They are also sharing cars, homes, clothes and other items via social media sites, rentals, redistribution clubs, and cooperatives at low or near zero marginal cost. Students are enrolling in free massive open online courses (MOOCs) that operate at near zero marginal cost. Social entrepreneurs are even bypassing the banking establishment and using crowdfunding to finance startup businesses as well as creating alternative currencies in the fledgling sharing economy. In this new world, social capital is as important as financial capital, access trumps ownership, sustainability supersedes consumerism, cooperation ousts competition, and “exchange value” in the capitalist marketplace is increasingly replaced by “sharable value” on the Collaborative Commons. Rifkin concludes that capitalism will remain with us, albeit in an increasingly streamlined role, primarily as an aggregator of network services and solutions, allowing it to flourish as a powerful niche player in the coming era. We are, however, says Rifkin, entering a world beyond markets where we are learning how to live together in an increasingly interdependent global Collaborative Commons.

Anbieter: Thalia AT
Stand: 27.09.2020
Zum Angebot