Full Data Controlled Web Based Feed Aggregator:Open Source and Feed Syndication in Research, Intelligence Gathering, Information Sharing and Business Enterprise Haruna Isah
´´Big data,´´ as it has become known in business and information technology circles, has the potential to improve our knowledge about human behavior, and to help us gain insight into the ways in which we organize ourselves, our cultures, and our external and internal lives. Libraries stand at the center of the information world, both facilitating and contributing to this flood as well as helping to shape and channel it to specific purposes. But all technologies come with a price. Where the tool can serve a purpose, it can also change the user´s behavior to fit the purposes of the tool. Big Data Shocks: An Introduction to Big Data for Librarians and Information Professionals examines the roots of big data, the current climate and rising stars in this world. The book explores the issues raised by big data and discusses theoretical as well as practical approaches to managing information whose scope exists beyond the human scale.What?s at stake ultimately is the privacy of the people who support and use our libraries and the temptation for us to examine their behaviors. Such tension lies deep in the heart of our great library institutions. This book addresses these issues and many of the questions that arise from them, including: What is our role as librarians within this new era of big data? What are the impacts of new powerful technologies that track and analyze our behavior? Do data aggregators know more about us and our patrons than we do? How can librarians ethically balance the need to demonstrate learning and knowledge creation and privacy? Do we become less private merely because we use a tool or is it because the tool has changed us? What´s in store for us with the internet of things combining with data mining techniques?All of these questions and more are explored in this book
Scientific Study from the year 2015 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 65, European Business School London / Regents College, language: English, abstract: Taking into account the growing importance of social media marketing for luxury hotels and lack of any research about social media marketing for luxury hotels in Russia, the following research aim and objectives were proposed: Research aim: To reveal the approaches to social media marketing Russian luxury hotels use before, during and after the trip, find the patterns of using social media and aggregator websites by their clients and provide recommendations based on the collected data. Research objectives: 1) To reveal and critically evaluate how Russian luxury hotels implement social media, user-generated content and aggregator websites in their marketing activities: a) By interviewing specialists on social media marketing in Russia in the sphere of travel and tourism, including those working for outsource agencies; b) By interviewing the representatives of Russian luxury hotels. 2) To reveal and critically evaluate how the customers of Russian luxury hotels use social media and aggregator websites by surveying 40 frequent customers of Russian luxury hotels. 3) To provide recommendations on how to increase the effectiveness of implementation social media by luxury hotels in Russia during the three stages of luxury hotels customer experience: before, during and after the trip: a) By reflecting on the information about the prominent foreign case studies; b) By analysing the recommendations of the specialists on social media marketing in Russia in the sphere of travel and tourism; c) By synthesising the information revealed from the analysis of the data collected for objective 1 and 2 and information from the prominent foreign case studies.
The goal of any research assessment is to evaluate the value or quality of the research in comparison to other research. As quality is highly subjective and difficult to measure, citations are used as a proxy. Citations are an important part of scholarly communication and a significant component of research evaluation, with the assumption being that highly cited work has influenced the work of many other researchers and hence it is more valuable. Recently we have seen new online data sources being researched for this purpose and disruptive ideas with the power to change research assessment, and perhaps even science as a whole, have been born. Altmetrics is the new research area that investigates the potential of these new data source as indicators of the impact that research has made on the scientific community and beyond, and thus possibly also as indicators of the societal impact of research. This book will present some of these new data sources, findings from earlier altmetrics research, and the disruptive ideas that may radically change scholarly communication. Presents some of the key ideas and innovations in earlier research that have been driving the evolution from bibliometrics to webometrics, and with the advent of social media to altmetrics Discusses the shortcomings and pitfalls of bibliometrics in research evaluation and the potential of altmetrics to overcome some of these shortcomings Presents some of the most important data sources of altmetrics, the aggregators, and the different stakeholders Reviews current research about altmetrics and discusses possible future trends Presents a way to measure and aggregate altmetrics according to the level of impact or type of impact they represent Kim Holmberg is a research associate at the Research Unit for the Sociology of Education at the University of Turku, Finland, where he works on questions related to bibliometrics, altmetrics, open science and social media. He is also an Honorary Research Fellow at the Statistical Cybermetrics Research Group at the University of Wolverhampton, UK, and an Adjunct Professor at Åbo Akademi University, Finland. His academic background includes periods as a postdoc researcher at the University of Wolverhampton, UK, and at the VU University Amsterdam, The Netherlands. He has worked on topics such as hyperlink networks, climate change communications in social media, disciplinary differences in online scholarly communication, and educational use of virtual environments. Recently his research has focused on investigating the meaning and validity of altmetrics.